Building an agency to compete in the local business experience economy
Drive ecommerce that delivers great local business experiences
Learn the steps and best practices for building a local agency and becoming the partner local businesses will love.
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What’s in the guide
The effect of the pandemic has permanently altered the local business landscape as much as everything else. It’s not all bad news, however. Those ecommerce and marketing agencies serving local businesses have an opportunity to help them to pivot and make long-term changes for the better, enhance the customer experiences they deliver, and make them even more valued by their communities.
You need to have all the solutions, demonstrate value, and expertise.
Learn the steps and best practices for building a local agency and ensuring it becomes the kind of partner that local businesses will love.
Building an agency to compete in the local business experience economy
How to become an ecommerce and marketing agency that drives local business success for your customers
Know the Landscape
Discover how and why the local business landscape is changing and what you need to be paying attention to.
What’s the Pain
Learn the traditional and perennial local business pain points and how ecommerce agencies can help.
Personalize & Customize
Understand how to personalize and customize to create a local business experience (LBX) difference.
Move to White Label
Find out how to win with a white labeling core platform that delivers agency-branded ecommerce and digital marketing.
Rethink Value
Who are you in the local business ecosystem and why do you need to rethink your value.
Break the Barriers
Find out how to break through the barriers of earning trusting and working successfully with local business.
Build a Strategy
Discover the tactics and techniques needed to move forward with an LBX strategy.