Digital agency on the fast track to $600K in a single year with Vendasta
The Challenge:
Digital agency President and CEO Jordan Roscoe founded Unique Pro Media at the beginning of 2021. Leaning on a passion for digital, he was now faced with the challenge of building his business from the ground up. He needed a partner to support him and provide the platform he needed to scale.
Everything your agency needs to generate new business, grow your product offering, and scale.
$600K
gross annual
revenue
2.91
average product
basket size
100%
client retention
rate
Background
Unique Pro Media is headquartered in Hanover, Pennsylvania, and services clients nationwide. The premium digital marketing agency was founded by President and CEO Jordan Roscoe at the beginning of 2021. After a decade-long career working in the powerline industry, Roscoe began to tap into a passion for digital, upskilling himself to get closer to his goal of opening his own business. After setting up operations and beginning to build his customer base, Roscoe searched for a digital platform that could help him expand his offering and deliver digital marketing services under his brand.
Objectives:
- Provide both website and SEO services for their clients
- Offer support, guidance, and white-label marketing fulfillment as they ramped up operations for their digital agency
- Help them tap into new products to sell, along with tools and resources to help them land new business
The approach
A man on a mission
Inspired by witnessing the ups and downs of his own parents’ small business growing up, Roscoe was determined to help other local business owners create a more consistent flow of revenue.
“It became my mission to help folks just smooth that trajectory out by providing them with really great marketing and branding services. That way they can have a really nice upward trajectory, and they don’t have so many of those peaks and valleys,” Roscoe says.
Stopping at nothing
The same morning Roscoe was set to meet with his Vendasta representative to discuss the initial partnership, he ended up getting into a nearly fatal car accident.
“I was out on the street with no shoes on in the rain and it was so important to me to have that call, I actually had my wife go and log into my email to let them know I wouldn’t make it.”
This is a testament to the care and attention Jordan puts into his work and the outcomes of his clients.
Marketplace
Partnering with Vendasta gave Unique Pro Media access to pull from a marketplace of more than 250 digital products and solutions. The digital agency was now equipped to offer clients support with new websites, SEO services, online listings management, and social media marketing.
Vendasta affiliate program
As an additional source of revenue, Roscoe enrolled in the Vendasta affiliate program. The purpose-built program is designed to help affiliates create a new stream of recurring revenue. By leveraging their existing audience and network, affiliates can earn up to $9,590 for each referral who signs a plan with Vendasta.
“Vendasta empowered me to go full swing into websites and SEO, primarily, but it’s also really nice to have all the other bells and whistles that come along with it, plus the support.”
Jordan Roscoe
PRESIDENT AND CEO, UNIQUE PRO MEDIA
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The result
$600K
annual
marketplace revenue
2.91
average product
basket size
100%
client retention
rate
Since partnering with Vendasta, Roscoe has successfully expanded his offering and is on track to achieve more than $600,000 in revenue in his second year of business. He is also one of Vendasta highest grossing affiliate partners to date.
The conclusion
“Everyone at Vendasta has just been awesome to work with. Anytime I need anything, things get done. I don’t think you could be more supported than I’ve been,” Roscoe says.
This is what partnering with Vendasta feels like
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4.4 out of 5
“Vendasta makes it easy to provide full-service solutions to clients. The best feature is the breadth and quality of providers that they have attracted to the Vendasta Marketplace. You can build a business confident that you’re offering ‘best of breed’ solutions to your clients. Plus, the Vendasta platform allows you to pull it all together and present an impressive single dashboard presentation. In addition, Vendasta provides partner support to help you continually grow and innovate.”
Bill B.
Principal
“Vendasta is an amazing company and the platform is better than any other on the market. They provide world leading training and support. Their lead generation tools are very intelligent and work to get signups for your agency. This is a company that you can trust and create a truly unique and powerful marketing agency in partnership with. The support is second to none and they do what they do with passion, focus and expertise to ensure that you succeed.”
David R.
“What I appreciate most about the platform is the broad choice of tools and customization. But in truth, it’s the people. SaaS is trash. Add great people to a solid platform and it turns into a solution. Vendasta account team, product specialist and executives [are] all here to support their agency clients, makes it my go-to choice.”
Mathew
CEO in the US
“I love Vendasta because the entire software system is so streamlined. Everything is incorporated into one platform that helps agencies grow and scale. Their software platform gives your clients a portal to manage everything related to their business marketing online.”
Mitchel T.
Principle Consultant
“The Vendasta platform helps me grow my digital marketing agency by providing everything I need to succeed, including a Partner Center, Task Manager, Vendor Center and built-in CRM.
Their online marketplace has over 200 digital solutions, allowing me to provide all of the digital tools and services that my clients will ever need. It also allows me to add my own products and services to my online store, enabling me to include up-sells and additional value-added services to my clients.”
Michael K.
Owner
“Having a product offering that is well-rounded and possibly unique from my local competitors definitely gives me an edge. Having more tools also helps me become more confident. Highly recommend.”
Justin
CEO in the US
“I highly recommend Vendasta to anyone operating a digital marketing agency. They help you focus on growing your business by taking over the heavy lifting of doing the detail work for you. You can stay focus on the big picture and not get bogged down in the trenches. Without them, I would never have been able to scale my business, we stayed lean but expanded our offerings.”
Scott K.
“Vendasta’s agency tools have allowed us to provide our clients the tools and services they need to stay on top of their online reputation and social media. We’ve gained market share from our competitors, provided our clients with the latest technology to be successful online and increased our retention of clients to over 97% after their initial contract terms.”
Terry B.
CEO
“The main benefit is that I can run a business without a bunch of employees. Even when I am big enough to need a few employees I will still need far less than if I were to run the business without Vendasta.”
Thomas F.
Agency Owner
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